In development · Intimate care
Diaper cream and petroleum jelly shouldn't be the best option.
A fragrance-free barrier balm and a soap-free wash for sensitive intimate skin. Made to sit alongside prescribed treatment for lichen sclerosus, never instead of it.
We've worked out what we'd make. We'll make it if enough people want it.
Goal: 150 backers to start production
No payment, no commitment. One email when it's ready.

What happens next
- 01
Back it, free
One click. No payment and no commitment. Your email is optional.
- 02
We hit 150 backers
That's the signal we need to start production. If we don't get there, we don't make it.
- 03
Founding backers go first
Backers who left an email get first access to the first batch, at the lowest price we'll offer.

What we keep hearing
The same problems, over and over.
- Itching that can be relentless between treatments
- Products that sting on sensitive skin
- Borrowing baby and wound products because nothing else fits
- Not knowing when to apply a moisturizer around a prescription
“when the itching is so bad”
Posted on r/lichensclerosus “Best Barrier Creams for Itch?”
Posted on r/lichensclerosus
Real post titles and comments, quoted word for word from public discussions. We link to the source and don't name anyone.
Why the usual fixes fall short
Close, but not quite.
- Most people repurpose products made for babies or wounds
- Specialist balms are moisturizers, so they can't replace prescribed treatment
- Few products say clearly how to use them alongside a prescription

What we're working on
Gentle Barrier Balm
A fragrance-free barrier ointment and a soap-free wash, labeled with when to use them relative to prescribed treatment. A precision tube and discreet delivery.
Expected around US$25 for the balm and wash. Founding backers pay less.
What you'd get
- A fragrance-free barrier ointment in a precision tube, and a soap-free wash
- Use the wash instead of soap, then apply a thin layer of balm
- A clear guide to timing it around prescribed treatment, as your clinician advises
- Sent in plain, discreet packaging
Gentle Barrier Balm is a working name. The details may change as we develop it, and we'll only make it if enough people back it.
Our standards for it
- Fragrance-free, with a short, readable ingredient list
- We plan to work with a certified manufacturer, and we'll share details before launch
- Tested for safety and stability before anything ships
- Honest labels: comfort care only, no claims we can't back up
- Clear stance: it sits alongside your prescription and medical advice, never replaces it
Help shape it
Three quick questions. All optional.
Your answers decide what goes in, and what it costs. Skip anything you like.
Thank you. That genuinely helps us decide what to make.
Questions
Before you back it.
Am I charged anything?
No. Backing an idea is free, and we never ask for card details on this page. If it goes ahead, it's up to you whether you buy.
When would it ship?
Only if we reach 150 backers. If we do, we'll email backers with timing before anything goes on sale. If we don't, we won't make it.
Where will it be made?
By a certified manufacturer. We'll share who makes it, and where, before launch.
Can I change my mind?
Yes. Every email has an unsubscribe link, and backing doesn't commit you to buying anything.
Why back it now?
Founding backers get first access at the lowest price we'll offer, and your answers help decide what goes in it and what it costs.
The fine print, upfront
No payment. No catch.
- Backing is free. We never ask for card details on this page.
- If you leave your email, we'll send one email when it's ready. Unsubscribe any time.
- We never sell or share your details. Read our privacy policy.
- Questions? Get in touch, or see every idea we're working on.